SC Manufacturers Alliance Launches Inaugural Manufacturing Madness

Two-month-long contest to select the ‘Coolest Thing Made In South Carolina’

COLUMBIA, S.C.— The South Carolina Manufacturers Alliance is proud to announce the inaugural Manufacturing Madness, a bracket-style contest that will engage the public to select the Coolest Thing Made in South Carolina. The contest is presented by BlueCross BlueShield of South Carolina.

Nominations open on Feb. 7 at After nominations close on Feb. 25, people will be able to cast their vote for the coolest product manufactured in the Palmetto State. The top 16 vote-getters will be revealed on March 7. Those products will be paired up in the contest’s bracket, and voters will select a winner from each pairing, cutting the field in half each week until the ultimate winner is selected from the Top Four. The winner will be announced in a ceremony at the Statehouse on March 30.

“South Carolina is proud to be a manufacturing state and is home to a diverse group of companies significantly contributing to our economy and quality of life,” S.C. Manufacturers Alliance President & CEO Sara Hazzard said. “There are more than 5,000 manufacturers in South Carolina employing over 300,000 people who make some of the most innovative products in the world. Manufacturing Madness is an exciting way to highlight many of those companies and what they make, as well as honor the work that hundreds of thousands of South Carolinians do every day.”

Any product manufactured in South Carolina can be nominated. While qualifying products must be made in South Carolina, the manufacturers’ headquarters do not need to be located in South Carolina. The product must be made using a manufacturing process. For example, a restaurant that makes “made to order” pizzas would not qualify but a food manufacturer that mass-produces frozen pizzas would. A company can have multiple products nominated for Manufacturing Madness but only one product per company will be allowed into the First Round (Top 16 products).

Contest Timeline

Feb. 7-Feb. 25: Nominations period (people can nominate as many products as they like)

Feb. 28-March 4: Popular vote

March 7-11: First round of bracket voting for Top 16

March 14-18: Second round of bracket voting for Top 8

March 21-25: Final round of bracket voting

March 30: Winner announced

South Carolina Manufacturers Alliance

The South Carolina Manufacturers Alliance is the only statewide organization dedicated exclusively to the interests of manufacturers. Its mission is to strengthen and advance South Carolina manufacturing by advocating for our members, fostering a world-class workforce, and bringing together manufacturers to connect, share, and solve industry challenges. The SCMA membership is comprised of more than 200 manufacturing companies that represent more than 100,000 associates in South Carolina.


James A. Richter

Director of Workforce Development & Member Relations

South Carolina Manufacturers Alliance

1340 Bull Street | Columbia, SC 29201

(O) 803.799.9695 (C) 803.528.1288


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